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SM Store, PayMaya to transform retail industry with cashless payments

The SM Store and PayMaya stepped up their collaboration to revolutionize the shopping experience of Filipinos with PayMaya QR, formally launched at the Mega Fashion Hall, SM Megamall on January 17. Present during the event were (from left) PayMaya COO and Managing Director Paolo Azzola, PayMaya President and CEO Orlando B. Vea, PLDT, Smart, Voyager and PayMaya Chairman Manuel V. Pangilinan, The SM Store President Chelo C. Monasterio, Smart Vice President for Wireless Key Accounts Development Precy Katigbak, and SM Mart Inc. Executive Vice President for Controllership Ricky A. Lim. PayMaya/Released

MANILA, Philippines — The SM Store and PayMaya Philippines are once again redefining the shopping experience in the Philippines by giving Filipinos customers nationwide a 10-percent rebate on all purchases using the PayMaya QR.

“We are happy to have a new way to make shopping more convenient for our shoppers. The retail landscape is changing, and The SM Store is proud to lead the way with partners like PayMaya,” said The SM Store President Chelo Monasterio.

Through PayMaya QR, shoppers can just open their PayMaya app, tap the “Scan” button, and point their phones at the special QR codes displayed at The SM Store’s Mobile Pay lanes to complete their transactions. PayMaya's cashless system has been made available last December in all branches of The SM Store nationwide.

To encourage more Filipinos to experience cashless convenience, PayMaya is offering an introductory promo where shoppers can get a 10 percent rebate (up to P100 per branch per day) on their purchases whenever they pay using PayMaya QR at all branches of The SM Store from January 15 to April 15. For every P1,000 spend, shoppers also get the chance to win an iPhone X.

For his part, Manuel V. Pangilinan, chairman at PLDT, Smart, Voyager and PayMaya, said, “More and more Filipinos are using cashless payments with PayMaya, and we're excited to work with like-minded companies such as SM in innovating on the retail shopping experience with the help of our payment technologies.”

He added, “With companies like SM taking the lead, we’ll see PayMaya QR in a lot more stores and establishments all around the country,”

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Easy payments, top-ups at The SM Store

Be it the latest fashion items, toys, shoes or home products, Filipinos can now easily pay for all their shopping finds at The SM Store with just their phones through PayMaya QR.

Getting a PayMaya account is easy. All they have to do is download the PayMaya app on the Apple App Store or the Google Play Store, register for an account using any mobile number from a Philippine mobile network, load up their account in any of the more than 15,000 PayMaya load-up touchpoints nationwide, and use the “Scan” QR feature within the app to instantly pay for their purchases.

"SM has been an early partner of PayMaya as a load-up center for our customers, as well as a valued partner of our Smart Padala remittance service. This is a natural progression of our collaboration as we make it easier for our customers to use their PayMaya accounts anywhere they are in the country. We thank our partners like SM for helping accelerate cashless adoption among consumers," said Orlando Vea, president and CEO at PayMaya Philippines.

Paying with PayMaya is made more convenient with load-up options at all SM Business Services inside The SM Store. Account holders can also load up their PayMaya accounts at 7-Eleven, ExpressPay, TouchPay kiosks, Palawan Pawnshops, Shopwise, Wellcome, 2Go outlets, Petron stations along NLEX, and Smart Padala centers, as well as through Unionbank ATMs and RCBC retail online banking.

Building a cashless Philippines

PayMaya’s partnership with The SM Store for QR-based payments builds on its trailblazing initiative of building a “cashless Philippines” in line with National Retail Payment System initiative led by the Bangko Sentral ng Pilipinas. The effort aims to increase the share of electronic transactions in the country by 20 percent in 2020.

To support this vision, PayMaya has launched game-changing innovations including PayMaya QR. Various merchants are now equipped with the payments technology, including all Smart Stores nationwide, food parks like The Yard Timog and Pioneer Street Market as well as Hue Hotel and Resorts and Station X in Boracay, as well as establishments such as Fairmont Makati and Army Navy, among many others.

Today, PayMaya is also the largest online and mobile acquirer in the Philippines, powering card payment acceptance of some of the biggest e-Commerce retailers in the country, including the likes of Lazada, Zalora, Philippine Airlines, and Cebu Pacific. Most recently, PayMaya has enabled McDonald's to accept card payments in its restaurants and online delivery card acceptance will also be available soon.

PayMaya Philippines, the country’s pioneer and leader in cashless payments, is the digital financial services arm of PLDT’s Voyager Innovations.


To know more about PayMaya’s products and services for consumers and businesses, visit


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